“To promote conscious and positive purchasing by bringing unique Palestinian products to a global audience, while supporting Palestinian communities socially through the preservation of their identity, culture, heritage, and traditions, and economically through creating employment opportunities and donating meals to children in Gaza.”

We partner with artisans, makers, and organisations that are actively preserving Palestinian identity through the products they create. By purchasing from these producers on an ongoing basis, we help sustain traditional crafts, create meaningful work, and provide a reliable source of income. For many of the artisans we work with, this is their primary or only source of income.

Our social enterprise model is designed to create impact at every stage. The funds from each purchase are allocated across three key areas:

• One-third goes directly to the makers (artisans)

• One-third is dedicated to charitable giving

• One-third is reinvested into Preserved Identity to sustain and grow our mission

In addition, for every order placed through Preserved Identity*, we donate a meal to a child in Gaza. The more you shop, the more you give.

We believe in transparency and accountability. You can visit our Impact page to see how much has been raised and donated through your support. This information is updated every two months.

Together, we can preserve culture, empower communities, and create meaningful change; one purchase at a time.